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E-Media Tidbits

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Amy Gahran
A group weblog by the sharpest minds in online media
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Local Online Ads: What Do You Want to Know?
Posted by Amy Gahran 10:08 AM

open question
Amy Gahran
Would you like to be doing more with local online ads?
On Sept. 28, I'll be attending (and hopefully live blogging for Tidbits, wifi permitting) a conference in Denver focused on local online advertising and local search.

The agenda looks like something that would appeal to Tidbits readers who are trying to find a sustainable, profitable strategy for local online advertising.

What are your main questions about local online advertising and local search? Please comment below, and I'll do my best to raise those questions at the conference. I'll report back here about the answers.

Is local online advertising really a big deal? For context, yesterday media maven Susan Mernit offered this quote of the day:

"This is a big horse entering the race. It's an ambitious agenda, but it makes sense. Local online advertising is the final frontier for everybody." (Borrell analyst Colby Atwood, commenting on Hilary Schneider's appointment as senior vice president of a new Marketplaces unit at Yahoo. Source: ClickZ)

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