Ad Age
Simon Dumenco says
Rupert Murdoch's Post "is a better, more cannily populist marketer of news as product than just about any other news organization still slapping ink onto newsprint." His message to Murdoch: "Whatever the hell you end up doing to those poor bastards at The Wall Street Journal, let the record show that I love your New York Post just the way it is." ||
Nat Ives: Murdoch might be able to do something with WSJ's ad sales force.
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Bancroft family will have a short announcement later today (Reuters)