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Ask the Recruiter

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Joe Grimm
Joe Grimm, visiting journalist at the Michigan State University School of Journalism, tackles the toughest recruiting questions.
TO GET YOUR QUESTION ANSWERED on this page, send it to Joe. Please include your full name in your message. If you prefer that your surname not be published, please indicate why.
 
 
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Gimmicks to get a job?

Q: I'm writing to you with a query regarding cover letters for internship applications. I'm a j-major here at ultra-conservative Washington and Lee University -- the same Lee as in General Robert E. Lee. I know that each year, news recruiting staff get inundated with internship applications. I want mine to stand out from the loud.

I'm considering something with a gimmick, something like a note attached to a check. The note reads, "Mr. Grimm, I understand the Detroit Free Press is hiring reporter interns for $541 a week. Thank you," and the check is made out to $6,492.

My clips are pretty solid, my resume impressive, and I recently completed an internship with The AP's Johannesburg bureau, so I wouldn't be relying totally on the gimmick". How well (or badly) do you think that would go down?

-- Looking for Angles

A: Don't run to your mailbox just yet.

Just this week, I was on a meet the media panel with Jim Bleicher, news director at WJRT-TV in Flint, Mich. He mentioned these ways people have tried to draw attention to their applications:

  • Several people have sent him shoes saying they are "getting their foot in the door."
  • Someone sent in a bottle of hot peppers with a note that says "I can spice up your newsroom."
  • A ceramic snail arrived with a misspelled note that said, "Don't be to slow to hire me."
  • Several have sent him fruit baskets, flowers and popcorn tins.

Once at the Free Press, a reporter  who had been trying to get on board sent a T-shirt. The front said "Jones on obits." The back said, "Couldn't you just die?"

None of these people got hired. I don't think that is a coincidence.

Posted by Joe Grimm 8:21 PM Sep 19, 2006
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