The Swiss Book Publishers’ Association has a very successful website called Rubikon, and it has decided to cross the river to the print side. A circulation of 40,000 for the tabloid free paper will be produced as a result of the great response from the public. In the beginning we used to have lists of print publications that had entered the online field. Now it might be time to keep an eye on print publications whose genitor is online.
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Tags: E-Media Tidbits, WTSP
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