Updated: March 11, 2025

Who’s behind the information?

The Poynter Institute is a global nonprofit that strengthens democracy by improving the relevance, ethical practice and value of journalism. Through teaching, publishing, convening, fact-checking and media literacy, Poynter creates a crossroads where communities come together to use journalism to confront society’s complex problems. Learn more here.

What’s the evidence?

Key Moments in Poynter’s Evolution

1975 – Poynter is founded as the Modern Media Institute by Nelson Poynter, owner of the St. Petersburg Times (now the Tampa Bay Times).

1980s-1990s – Poynter expands its journalism training programs, solidifying its role as a leader in ethical reporting and newsroom leadership.

2000s – Poynter embraces digital transformation, preparing journalists for the changing media landscape.

2015 – The International Fact-Checking Network (IFCN) is launched, setting global standards for fact-checking organizations.

2018 – Poynter acquires PolitiFact, the Pulitzer Prize-winning fact-checking platform, strengthening its efforts to combat misinformation.

2018 – MediaWise is founded, empowering individuals with the digital literacy skills to critically evaluate online content and distinguish fact from fiction.

2019 – The Craig Newmark Center for Ethics and Leadership is launched to develop standards and systems that promote honest reporting and build trust in journalism.

2025 – Poynter celebrates its 50th anniversary, continuing its commitment to the future of journalism.

What do other sources say?

Practice a technique called “lateral reading.” Open a new tab on your device and run a web search on Poynter to see what other reputable sources are saying about us!

You can access the screen-reader accessible and fully cited version of the exhibit here.

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