I really liked this column by Shelly Palmer yesterday on Mediapost’s Online Spin.
The columnist talks about coming home from the Consumer Electronics
Show (gizmos, galore!) in Las Vegas and taking a taxi ride home from New
York’s Kennedy Airport. Palmer found a talkative driver and quizzed
the man on his use of technology.
Predictably, the cabbie’s use of technology was found to be limited:
4-year-old cell phone; a Windows 98 computer; dial-up Internet access (and no intention of
ever paying for broadband); no cable-TV service;
and so on. The man is no Luddite,
but rather part of a large chunk of the American population not willing
to spend their hard-earned money on the latest media technology.
As a reader of this blog, it’s a good bet that you’re not like Palmer’s
taxi driver. For those of us who stay on top of the latest media trends
and spend serious money on new technologies, it’s good to be reminded
that much of the population does not share our obsessions.
