Al Tompkins, author of the daily Al’s Morning Meeting, passes along a great focus for a spring break story, courtesy of USA Today:
travelers are responding by taking shorter trips.
“People are shortening
their vacations to afford them,” says Amy Ziff, editor-at-large at Travelocity, the No. 2 online travel
agency. “Travel’s expensive again.”
For the first time in six years of
tracking its bookings, Travelocity this year has seen the average duration of
spring break trips fall below five days.
The 4.9-day average in 2007 is
down nearly 7 percent from a year ago, and down nearly 17 percent from 2002.
That’s a reduction of one full day since tracking began. The averages measure
domestic and international trips booked for late February and March.
Instead of simply writing a roundup of who went where for spring break, look for a focus, an angle, for your coverage. Seniors, especially, may be planning spring break trips together. But even family trips could be affected. Check it out.
