May 30, 2012

Charles Apple | Washington Post
Perhaps some of the copy editors losing their newspaper jobs could find new employment with the presidential campaigns. The Romney campaign released a “With Mitt” iPhone app Tuesday that lets users “customize photos with a variety of Mitt-inspired artistic frames, add personalized messages, and then share with your friends.” One of the 14 superimposed photo messages calls for “A Better Amercia.”

Romney app misspelling
What the view from my balcony looks like in “A Better Amercia.”

The Washington Post reports the Romney campaign has submitted a corrected app to Apple for approval. Apple says it usually completes its app review process within five business days, so we may see Amercia-stamped photos floating around for a few more days.

Earlier: Downward “sprial” for Denver Post copy editing? (Poynter)

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Jeff Sonderman (jsonderman@poynter.org) is the Digital Media Fellow at The Poynter Institute. He focuses on innovations and strategies for mobile platforms and social media in…
Jeff Sonderman

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