After working for 27 years in newspapers, Butch Ward, senior faculty and former managing director at Poynter, left his final newspaper post at The Philadelphia Inquirer in 2001. Eight months later, Ward joined the Independence Blue Cross in Philadelphia as the vice president for corporate and public affairs, putting him “on the other side of the wall” with journalists. Watch the video to hear how Ward navigated the transition.
Uncategorized
PoynterVision: Transitioning from newspapers to corporate communications
Support high-integrity, independent journalism that serves democracy. Make a gift to Poynter today. The Poynter Institute is a nonpartisan, nonprofit organization, and your gift helps us make good journalism better.
Donate
More News
The path forward for diminishing local TV news? Less TV.
In the latest episode of ‘The Poynter Report Podcast,’ media veteran Elliott Wiser dramatically reimagines local TV news to ensure its survival
December 18, 2024
Opinion | How one local newsroom celebrates Festivus
This year's gripes include Cybertrucks, shopping carts and more
December 18, 2024
Opinion | Behind the scenes of PolitiFact’s Lie of the Year with PolitiFact editor-in-chief Katie Sanders
Local authorities denied claims that Haitian immigrants in Ohio ate pets, but Trump and Vance pushed the falsehood, causing real-world consequences
December 18, 2024
A history of PolitiFact’s Lies of the Year, from 2009 to 2024
Conspiracy theories, obfuscated truths, downplaying and denialism, smears and repeated misstatements. We've seen it all.
December 18, 2024
‘They’re eating the pets:’ Trump, Vance earn PolitiFact’s Lie of the Year for false Haitian claimsÂ
Vance’s rumor embrace and Trump’s debate outburst cemented lasting consequences, stigmatizing a town and its residents in the name of campaign rage
December 17, 2024