Sarah Lumbard, NPR’s vice president of content strategy and operations, has left the organization, continuing an exodus from NPR’s leadership ranks since the appointment of CEO Jarl Mohn in May.
Lumbard, whose last day was Friday, will start Dec. 3 as senior digital curator at the United States Holocaust Memorial Museum’s National Institute of Holocaust Education, according to Mike Abramowitz, the institute’s director.
The move comes just a few weeks after Mohn announced a shakeup of NPR’s upper ranks that included the departure of Lumbard’s boss, chief content officer Kinsey Wilson. After the reorganization, Lumbard and the teams she managed began reporting to Loren Mayor, who was named the organization’s chief operating officer, according to an email from Isabel Lara, NPR’s director of media relations.
Two other executives that used to report to Wilson now are now under Mayor: Zach Brand, vice president of digital media and Bob Kempf, vice president of digital services.
In addition to Wilson and Lumbard, two marquee names from NPR have announced their intention to leave the organization in recent months. In July, Margaret Low Smith, senior vice president for programming, moved to Atlantic Media to become vice president of the Atlantic’s live events division. Ellen McDonnell, NPR’s executive editor for news programming, said Sept. 4 she would leave the company in December after nearly 35 years.
Lumbard spearheaded a number of projects at NPR, including a series of “mini-retreats” that led to digital initiatives including include NPR One, the organization’s new radio app, Lara said. She also managed the budget of NPR’s content division and guided cooperation for several big projects, including the Planet Money T-shirt Kickstarter.
In her new role at the National Institute of Holocaust Education, she’ll be running a digital unit responsible for creating new Holocaust education resources.
Comments