Gawker Media has defined how its employees should behave on social media, Editorial Director Joel Johnson writes in a public post to staffers.
Gawker Media is committed to allowing its writers and editors to publish news and opinions independently on our sites, without knuckling under to political or commercial pressures. Use Facebook or tweet to your heart’s content, but know that it is a brutal world out there, full of people waiting to impute bad faith onto everything you say. So if you’re going to be an incorrigible idiot, be an incorrigible idiot on our sites—not on some random social media service.
Related: Why The New York Times eschews formal social media guidelines