PoynterVision: @webjournalist on how he builds his personal brand
How has Robert Hernandez created a successful persona on Twitter as @webjournalist with over 11,500…
January 14, 2014
Branding
Will a name change help the St. Pete Times the way it did the South Florida Sun-Sentinel?
The St. Petersburg Times is trading in the name that bears its storied past for…
November 2, 2011
Weingarten: J-schools are urging students to market themselves like Cheez Doodles
Washington Post | The Buttry Diary Gene Weingarten says he had three goals when he…
June 24, 2011