Polling
Pros (and cons) of open-ended or closed poll questions
Every poll involves a questionnaire that contains a standardized set of questions that are asked…
2 ways to tell stories with polls
Writing about polls or survey results is similar to writing about any news story: It…
In covering election polls, watch these 3 terms
Determining which candidate is "ahead" is the most visible and potentially dangerous element to report…
Questions to ask when covering poll results
Journalists are constantly bombarded with data from polls, particularly as election day approaches. Here are…
5 guidelines for writing about poll numbers
Reporting on polls or survey results is similar to reporting on any other news story:…
5 questions to ask about automated polls
Automated (or Interactive Voice Response) Polls have received mixed reviews in the polling community. Many…
Why you should be cautious about poll results
Numbers imply precision, so it can be tempting to accept poll results. Here are reasons…
How to identify a “push poll”
It happens every election cycle. You’ll get a call that sounds like a political poll…
Employment tumbles again at newspapers, and First Look’s plans shift
Good morning. Here are 10 (OK, maybe not exactly 10) media stories. The newspaper business…